Harley-Davidson introduced this nameplate in 1993 as part of the expanding Dyna family, when the Low Rider joined the lineup alongside other modernized classic Harley models built around the then-new Dyna chassis. The model combined the Low Rider identity, which had already been an important Harley-Davidson performance-cruiser name, with the Dyna platform’s rubber-mounted Big Twin architecture and more contemporary handling than the earlier versions of the badge. It quickly became a familiar middle-ground cruiser: a bike with traditional Harley styling, a relaxed riding position, and a more stripped-down, rider-focused character than the touring models.
The nameplate ran through the 2009 model year, then disappeared from the catalog for several years before returning in 2014. That revival preserved the same core concept but placed it in a later Dyna-era context, where the Low Rider remained one of the brand’s best-known factory cruiser names. The revived version continued through the final Dyna model years and was part of the broader Dyna lineup until Harley-Davidson ended the family’s long production run in favor of the newer Softail chassis.
Because the nameplate was discontinued and later brought back, it has two separate production periods rather than one continuous run. That long history makes it one of the more recognizable Harley-Davidson cruiser badges, bridging the company’s early 1990s Dyna era and the final years of the classic Dyna family.