Genesis introduced this SUV in January 2020 as the brand’s first sport-utility vehicle and the opening chapter of its SUV lineup. It marked a major expansion for the young luxury marque, translating the brand’s sedan-led design language into a larger, more versatile format while keeping the emphasis on refined styling, technology, and a premium cabin experience. The model was launched as Genesis’ flagship SUV and quickly became the foundation for the brand’s SUV strategy.
From the outset, it stood out for its rear-wheel-drive-based architecture and upscale positioning in the midsize luxury SUV class. Genesis later refreshed the model with a significant update for the 2024 model year, giving it a more modern interior and exterior presentation while preserving the core identity that made the original stand out. A coupe-style derivative was added separately in the 2020s, but the original nameplate itself has remained in continuous production.
As a nameplate, it is notable for establishing Genesis as a full-line luxury brand beyond sedans. It has become one of the company’s most important global models, recognized for combining three-row practicality, distinctive design, and a strong emphasis on comfort and technology.