Introduced for the 2016 model year, this nameplate marked a major turning point for Maserati: it was the brand’s first SUV and a new way of applying its grand touring identity to a higher-riding, all-weather format. The name follows Maserati tradition by drawing from a Mediterranean wind, fitting a vehicle intended to bring a stronger, more forceful character to the line. Publicly unveiled at the 2016 Geneva Motor Show, it expanded Maserati’s modern range beyond sedans and sports cars and quickly became the brand’s core utility model.
From the outset, the vehicle was positioned as a luxury performance SUV rather than a soft-road family hauler. Its history has been defined by a blend of road-focused handling, long-distance comfort, and increasingly powerful variants, including V6 and later V8 performance derivatives. Over time, the line evolved with refreshed styling, updated electronics, special editions, and higher-output trims aimed at preserving its enthusiast appeal as the SUV market grew more crowded.
This nameplate also carries significance for Maserati’s broader product strategy. It helped establish the company in a segment it had never occupied before, while still echoing familiar Maserati themes: Italian design, a sporty driving character, and a strong emphasis on individuality. As a result, it became both a practical expansion of the range and an important modern expression of the brand’s identity.