This all-electric Honda nameplate was introduced for the North American market as the brand’s first high-volume battery-electric SUV. Honda announced it in 2021 as a new volume EV model, with production-model launches beginning in the 2024 model year and first deliveries targeted for early 2024. The vehicle was developed jointly with General Motors and uses GM’s Ultium EV hardware, reflecting Honda’s strategy of using the model as a bridge into a broader electrification push in North America.
In Honda’s own history materials, the nameplate is described as an important “prologue” to the company’s EV future, underscoring its role as an early mainstream electric SUV rather than a one-off compliance model. It marked Honda’s move into the high-volume EV SUV segment in the U.S. and Canada, where the company has positioned it as a key step toward larger-scale battery-electric offerings later in the decade.
The model does not have a known earlier production run under the same nameplate, and there is no verified discontinuation and revival history as of the latest official Honda materials reviewed. It remains part of Honda’s North American electrification plan, with the nameplate serving as an early chapter in the brand’s transition from internal-combustion and hybrid-led lineups toward dedicated EV products.