All Terrain Pickup

This nameplate was introduced for the 2004 model year as a utility-focused ATV that blended the stance and ride of a sport machine with the practical features of a work vehicle. Polaris described it as a new kind of all-terrain vehicle aimed at riders who wanted something between sport, recreational, and utility use, and positioned it around hauling and dumping capability without giving up trail manners. The line was offered in 330 and 500 versions and was noteworthy for bringing pickup-style utility ideas to the ATV segment. Contemporary Polaris parts and accessory fitment references place the nameplate in the 2004-2005 model-year range, indicating a short production run that ended after 2005. It is remembered as an early attempt to widen the ATV market beyond traditional sport-utility categories and as a stepping stone in the company’s broader utility-vehicle evolution.