Introduced for the 1955 model year, this civilian Jeep was announced in late 1954 as a more refined evolution of the postwar Jeep concept. Its rounded bodywork drew heavily from the military M38A1, giving it the familiar “round-fender” look that distinguished it from earlier flat-fender CJs. From the start, it was aimed at buyers who wanted a compact, go-anywhere 4x4 with more comfort and versatility than the earlier civilian Jeeps.
Over its long run, it became one of the most recognizable and enduring names in Jeep history. The basic short-wheelbase formula remained the same, but the model evolved through successive ownership eras, gaining a wider range of engines, drivetrains, and trim packages. Notable variants and special editions helped keep it fresh over time, from early upscale dress-up packages to later performance and appearance editions that became favorites with enthusiasts.
Its appeal came from simplicity, toughness, and a uniquely direct connection to Jeep’s military roots. It was widely used on farms, in recreation, in municipal service, and by off-road enthusiasts, and it helped define the brand’s identity as a maker of serious four-wheel-drive vehicles rather than ordinary passenger cars. Production ended in 1983 after a remarkably long continuous run, making it one of the most significant and longest-lived classic Jeep nameplates.