This nameplate identified Ford’s heavy-duty cab-and-chassis bus application rather than a conventional consumer truck, and it sat in the company’s medium-duty lineup for the U.S. market. It first appeared for the 1967 model year, when Ford’s revised B-series chassis was being offered to bus builders and commercial operators. The designation was used on the diesel-oriented heavy-duty variant within that range, which is why it is seen most often in school-bus and coach literature rather than in ordinary pickup catalogs.
Through the late 1960s and 1970s, the vehicle continued as part of Ford’s B-series commercial chassis family. It was the type of stripped, forward-control-friendly underpinnings that body builders used to create buses and other vocational vehicles, with the nameplate tied more to chassis configuration than to a finished body style. By the end of the 1970s, Ford’s medium-duty truck range was being reshaped, and this designation disappeared as the company moved toward newer commercial truck naming and chassis strategies. There is no evidence of a later revival under the same nameplate in the U.S. market.